Murphy Design Inc. is a innovative developer of visual messages and strategic communication. We believe that innovative marketing and effective communication go hand-in-hand. That's why our approach to developing visual solutions is based in collaboration. We work in partnership with our clients to cultivate brand "experience." This approach is implemented through four stages.
Exploration
Each project has its own, unique story. Every project is important no matter what the size and scope and deserves with the first and most intensive phase-research.
It involves everything imaginable to get our hands around the clients' business. This stage is critical in the development of content, understanding core messages, and becoming familiar with the target audience.
Collaboration
Next, we formulate ideas based on collaboration: internally with the client and project team and; externally with the public involving the educated and non-educated consumers and/or lifestyle groups. This stage is less about design and more about thinking through concepts. This serves the project as our base of knowledge that works in concert with the design and messaging processes.
Articulation
We begin an extensive exploration of visual processes that features "collaborative" concepts aimed at solving complex business problems. It is during this stage that concepts begin articulating methods of style, consistency, organization and the final messages for delivery. The project starts to breathe life, capture the essence of product "culture" and focus on implementation issues.
Evolution
Finally, we evolve the project into its final stages. We determine final production and deliverable schedules. We strategically identify additional communication strategies that further promote project evolution and strengthen client relations.
To achieve innovative and high-quality results, it is essential that our clients, consultants, and vendors work together as "one" integrated team. We consistently communicate during all stages-evaluating project progress and monitoring project results.
MD History
Murphy Design Inc. has been developing strategic and inspired communications for over 13 years. "We share an equal understanding in the process of collaboration that allow us opportunities to partner with highly skilled professionals with concentrated focus to create market smart solutions."
Our company culture is expressed through innovative solutions for print and media experiences. At Murphy Design we are focussed on creating :
- visual identity systems
- consumer packaging
- book publishing
- event promotion
- online User experience
- documentary film making
- museum installations and exhibitions
- animated titles and film credits
- cultural inspiration and public speaking
